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Art Business Night School: Promotion Fundamentals
Date: Thursdays, September 6-October 11
Time: 7 - 9 p.m.
Cost: $150 / $120 AT members
Over 1,000 artists a year support Artist Trust and receive benefits as members. Learn more about how a membership gets you discounts on Artist Trust programs and statewide businesses here.
ABOUT THIS WORKSHOP:
This class, led by conceptual artist, writer, and communications professional Natasha Marin, will help you develop strategies and goals for effectively promoting your work. Through interactive exercises and group discussions, you'll identify the best platforms for your work, learn the key components of your web and social media presence, and practice your networking skills, so you can talk about your work online or in person with confidence.
*Open to artists of all disciplines and career stages. Ideal for artists with some computer and social media experience.
TOPICS COVERED:
- How to talk about yourself and your work
- Networking skills
- Elevator speeches
- Finding your market
- Creating a brand as an artist
- Building your website and social media presence
- Press releases
- Event planning
- Creating a marketing action plan
TAKEAWAYS:
- A marketing action plan and promotional goals
- A practiced elevator speech
- Tips, worksheets, and checklists
- Practical advice from professional artists
ABOUT THE INSTRUCTOR:
Natasha Marin is a conceptual artist and digital engagement specialist. For over 10 years she has used social media, web and graphic design, strategic communications, and IRL immersive events to create moments of Genuine Encounter between people. Her creative work has been reviewed internationally and published in translation. The City of Seattle, The City of Austin, Artist Trust, The CD Forum, and many other public and private organizations and individuals have provided valuable financial support for her projects. More information can be found at www.natasha-marin.com.
This program is sponsored in part by Vulcan, Inc.
Partial need-based, Filipinx, and Latinx scholarships are available by request. Email Zach Frimmel for any questions regarding scholarships, member codes, or accessibility.
REFUND POLICY
Artist Trust reserves the right to cancel any program. If cancelled, a full refund will be applied. If a participant needs to cancel for a paid program, the following policy will apply:
- A full refund can be issued through Brown Paper Tickets if notified 5 days prior to the program date.
- Artist Trust cannot provide refunds for missed classes. Please contact the coordinator if you have any questions regarding specific content of the workshop.
These refund policies are in place because workshops have limited space and this is intended to ensure we are able to offer the space to another attendee if notice is provided far enough in advance.
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LocationArtspace Hiawatha Community Room (View)
843 Hiawatha Place South
Seattle, WA 98144
United States
Categories
| Kid Friendly: No |
| Dog Friendly: No |
| Non-Smoking: Yes! |
| Wheelchair Accessible: Yes! |
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