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Save Time. Avoid Shortcuts.

Strategies for avoiding common shortcuts tempting entrepreneurs and employees of startups. These strategies are from watching hundreds of entrepreneurs (including myself) favor quick gains, only to create more work and more problems.

It is really tempting to save time and resources through shortcuts in the early days of your startup. You have to balance demands from customers, employees, investors, and personal relationships all while maintaining growth. This is the reality of the growth at all costs world in which we live.

Unfortunately, the gains we are all pursuing require a stability not possible when operating under a shortcut mentality. Recognizing the motivations behind our shortcuts can help us take the longer path is needed to go from 10 employees or customers to 100 without complete chaos.

About Andy
Andy is an entrepreneur and marketer obsessed with practical ways to scale businesses and life experiences. He sold his most recent company, SocialKaty, to experience design firm Manifest that services brands such as Motorola, Kohl's, Post, and BMW.

Prior to SocialKaty, Andy co-founded SocialDevCamp and was an early contributor to Mashable.com. Under Andy's direction, SocialDevCamp grew into a 450 person summer camp for the web that united entrepreneurs, developers, and marketers from around the world.